Woot, you drinkers out there, watch out for another flagship brand which is the largest spirits company in the word recently launched its flagship brand McDowell’s No.1 Whisky in Malaysia. To make it more memorable, McDowell’s has been making everyday celebrations with friends even more special by making an international quality whisky available at a pocket friendly price.
This has made McDowell’s No. 1 synonymous with the spirit of celebrating deep bonds of Friendship. The brand has consistently followed this theme over the years and has an ever rising global consumer fan base. Together with its unmatched quality and superior packaging, McDowell’s No. 1 franchise annually sells over 50 million cases worldwide which makes it the largest international spirit franchise brand in the world.
McDowell’s No. 1 is a world famous iconic brand for the modern youth population as it has consistently created iconic events to engage and provide memorable experiences to its consumers across the globe. McDowell’s No.1 strives to bring friends together through various platforms like Yaraoke( Karaoke with Friends), Friendship Jam, Felfie (Selfie with Friends).
To celebrate this No.1 spirit of Friendship, McDowell’s brings “No.1 Friendship Nights” to Malaysia.
No1 Friendship Nights is a series of events which gives our consumers a unique opportunity to hob nob with their favorite celebrities and their friends – in a classy yet casual set-up
On 2nd May, Joey G and Victor C invited consumers to party along with their pals in a star studded celebration at Malt & Leaf at 1First Avenue. The event saw a host of celebrity guest (list of celebrities) in attendance along with their friends. The celebrities shared their Friendship moments and stories that had elements of fun and emotion which touched the audience hearts and reinforced the importance of the true bond of friendship.
The party ended on a high note with Joey G and Victor Trixter started a Karaoke session with their friends.
The Karaoke experience got a Mc Dowell’s No. 1 treatment – friends , on and off a live band, combined to provide the background music , as the celebrities for the night hummed along